Natural Resources Defense Council BUILDING GREEN FROM PRINCIPLE TO PRACTICE
Home Build Your Business Case Set Your Budget and Goals Adopt a Whole-Building Approach Apply Sustainable Building Strategies Capitalize on Your Achievement
INCREASE THE MARKET VALUE OF YOUR PROJECT

By offering a stronger occupancy record, lower risk and liability, and substantial operating savings, your green building will likely be a more attractive property to buyers, even in a down market. As a general rule, for every $1.00 per square foot your green project saves in operating expenses, its property value increases by $10.00 per square foot based on a 10 percent market capitalization rate.

Also, getting your project certified through the U.S. Green Building Council's LEED program can help you draw higher bids for the property by generating media interest in your project and giving credibility to its green performance claims.

"Higher occupancy rates in our green buildings have enabled us to command a premium for these properties if and when they are sold," reports Jerry Lea, a senior vice president at Hines, one of the largest real estate development, investment and management companies in the world.

One South Dearborn, Hines
TOP BUSINESS BENEFITS
FOR COMMERCIAL BUILDERS
Distinguish Yourself in the Marketplace
Improve Your Lease-Up and Occupancy Rates
Command Higher Rents
Reduce Your Risk
Increase the Market Value of Your Project
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TOP BUSINESS BENEFITS
FOR OWNER-OCCUPANTS
Polish Your Public Image
Lower Your Operating and Maintenance Costs
Increase Employee
Satisfaction and Productivity
Reduce Your Risk
Increase the Market Value of Your Project
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RESOURCE CENTER

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