Natural Resources Defense Council BUILDING GREEN FROM PRINCIPLE TO PRACTICE
Home Build Your Business Case Set Your Budget and Goals Adopt a Whole-Building Approach Apply Sustainable Building Strategies Capitalize on Your Achievement
COORDINATE YOUR PUBLICITY EFFORTS

Keep in touch with members of your building and design team, such as your architect or construction company, about their own publicity strategy.

They may well be planning to highlight your green collaboration on their website, in printed brochures and elsewhere. And there may be an opportunity to host joint lectures and other events or team up on a press release.

Next: Get Involved in Your Local Green Building Community »
TIPS
Certify Your Green Project
Alert the Local Media
Host an Open House or Two
Offer Public Tours
Brief Your Real Estate Agent
Coordinate Your Publicity Efforts
Get Involved in Your Local Green Building Community
divider line
RESOURCE CENTER

divider line