Smarter Business: Greening Advisor

 

Reflective and green roofs

The roofs of most buildings are black and absorb sunlight, warming the building and increasing the need for cooling during the summer. By coating your building’s roof with a light-reflective surface, your company can reduce its energy use, saving money and natural resources. Green roofs with planted vegetation go a step further by reducing summer cooling loads, absorbing greenhouse gases, and reducing water runoff. Green and reflective roofs reduce energy consumption, mitigate air pollution, and help reduce urban heat island effects. Less energy consumption means less global warming pollution, less acid rain, and fewer negative health and ecological effects associated with air pollution. Reducing stormwater runoff helps preserve stream habitats and prevent sewage overflows.

When considering new construction or renovation, ask your architects, suppliers, and contractors about green and reflective roof options.

Reflective and Green Roof Examples

Additional Resources

Greening Advisor

The Business Plan

The Opportunities

Quick Link

Check out the green roof at NRDC´s Santa Monica office

Suggestions?
Let us know.

Green and reflective roofs reduce energy consumption, mitigate air pollution, and help reduce urban heat island effects.
 

Sign up for NRDC's online newsletter

See the latest issue >

NRDC Gets Top Ratings from the Charity Watchdogs

Charity Navigator awards NRDC its 4-star top rating.
Worth magazine named NRDC one of America's 100 best charities.
NRDC meets the highest standards of the Wise Giving Alliance of the Better Business Bureau.


Donate now >

Share | |