Ashley Jordan
Global Forest Risk Analyst, International
Ashley Jordan provides technical and advocacy expertise for NRDC's marketplace campaign to halt and reverse global nature loss. Since 2022, she has led NRDC’s Issue with Tissue publication series, which exposes the destructive forest sourcing practices behind major U.S. tissue brands and helps consumers adopt sustainable alternatives. She advances marketplace strategies that drive companies to adopt forest- and climate-friendly policies that uphold human rights and protect public health. Jordan graduated from American University with a degree in international relations, specializing in environmental sustainability and global inequality. She is based remotely in Austin, Texas.
Areas of Work
Forests & LandsRelated content
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Is Bamboo Always Sustainable?
ExplainerUnited StatesShelia Hu
This versatile plant is popping up in more and more consumer products, but when it comes to eco-friendly shopping, the details matter.
Toilet Paper Shouldn’t Come with Human Rights Abuses
DispatchCanadaJenny Shalant
The legacy of mercury poisoning in the Grassy Narrows community within the Canadian boreal is just one egregious example of the tissue industry harming Indigenous People.
P&G’s New CEO Faces a Choice
Expert BlogUnited States, CanadaAshley Jordan
Will the company take action to protect forests or continue wiping them away for disposable products?
Publications
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The Issue with Tissue
ScorecardUnited States, CanadaAshley Jordan, Shelley Vinyard, Jennifer Skene
Tissue products such as toilet paper, paper towels, and facial tissue are cheap and convenient—but they cost the planet a great deal.
Selling the World’s Forests
ReportUnited States, InternationalAshley Jordan
For retailers, selling the world’s forests is risky business.
Pulp Fiction: Canada’s Largest Pulp Producers’ Actions Do Not Match Their Sustainability Claims
ReportCanadaCourtenay Lewis, Ashley Jordan
Canada’s largest pulp suppliers are broadly failing to implement even baseline environmental and social standards. Meanwhile, their communications materials are greenwashing their poor behavior, concealing harmful activities with false claims of sustainability.